Evaluation Question 1



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Music Video History

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A music video is a short film accompanied with music and imagery. They are mainly produced for promotional or artistic purposes. In modern day they are usually made to promote the album of the artist or to promote the song further. There are many cases in which a music video has been a way to promote merchandise or even a movie. Music videos have been around for a very long time but became a lot more popular when the TV channel 'MTV' aired on TV the music video titled 'video killed the radio star'. Although this was the time music videos began to become very popular, this was not the first music video. The video considered the first 'music video' was called 'St Louis Blues' by Bessie Smith. The music video involved Bessie Smith drinking and singing to the song which is considered a music video. It was released in 1914, way before music videos were even a thing. All music videos either use: Animation  Live Action Filming  Documentaries  No...
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Initial Ideas

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At first i thought it would be a good idea to do a rap song, although when analysing a lot of rap songs we saw most of the general conventions were expensive cars, expensive jewellery and expensive clothing. We had none of those nor could we get any of that before the filming date. So we decided to look at something else and ended up having a look at Bastille. The song we decided to do was 'Things we lost in the fire' and we liked this because there are a lot of things we could create in the music video that would have good connotations and it was easy to construct a good story from. It also worked in our favour because we had a lot to work with in terms of making the digipak and making the magazine advert. The advertisement that Bastille had already done for this song was some good inspiration for us and it was also something very simple but had a lot of meaning, this is something we want to do with our digipak and magazine advert because less is more with things like this. ...
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Plans for digipack

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For the digipak we may want consider that we have to relate the images and other things to the actual music video we've made otherwise there will be no link to the music video and promotional items and that will mean less marks. The things that work in this digipak is the images of the flames and the bonfire on the front cover, this is because it relates a lot to our music video which is 'things we lost in the fire' so it has connotations of the title but also links to the meaning of our music video which is a 'burning' relationship and we are having real fires in the music video to symbolise the relationship. I also like how i put the artists names on the back of the album cover in order for newer fans to get to know the band and know the names if they wanted to. Im not sure the font works too well because it doesnt look indie enough for the band which are heavily indie. For this digipak i really like the font thats being used, this is because it looks almost...
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